Years of experience: 11

SingaporeMarketingSales & BizDev🐦 DesignBrand Marketing ManagerCommunications Manager

Trusted by top professionals

  • LL
    Lexine Low
    Global Assistant Brand Manager @Unilever
    Verified
    Very creative, able to think outside the box and push the envelope on design systems. Driven and always ready to go to extra mile.

Trust Score

Exceptionally trusted; proven professional excellence.

100%
Sonia's Career Path
Global Sr. Asst. Brand Manager, Closeup (Global Brand Development, premium innovations)Jun. 2022 -
Dec. 2024
UnileverGlobal Sr. Asst. Brand Manager, Closeup (Global Brand Development, premium innovations)
Singapore-Crafts and manages the rebranding of the Masterbrand identity to be more relevant and contemporary while keeping the essence of the brand intact. I.e.: Tone, Visuals, Approach to talent, Typography, etc. -Crafts premium mixes in close partnership with R&D, market researchers and local teams -Collaborate with partners on AI inspired projects and campaigns. -Work closely with local marketing, ...
Employee Branding Feb. 2022 -
Jan. 2023
UnileverEmployee Branding
SingaporeI led and designed Unilever's 2022 largest hybrid career fair which included a series of virtual sessions, leadership keynotes, and career workshops across 3 days with close to 1000 attendees.
Global Sr. Asst. Brand Manager, Closeup (Digital, Partnerships and E-commerce) Jan. 2020 -
Jun. 2022
UnileverGlobal Sr. Asst. Brand Manager, Closeup (Digital, Partnerships and E-commerce)
Singapore-Established Closeup’s E-commerce strategy and key levers of E-commerce Growth. Drove brilliant basics, created content that converts, capture demand for key markets and retailers (Lazada, Tokopedia, Shopee) resulting in triple digit USG growth in ID+ 167%) & IN (+91%). - Drove the planning and creation of immersive social experiences, live events leveraging partnership collaborations with ga...