Years of experience: 14
MarketingC-level ExecutiveSales & BizDevEntertainmentJournalistAffiliate Marketing
Trust Score
Exceptionally trusted; proven professional excellence.
Zoe's Career Path
Jul. 2020 -Present
bbase Design GroupDirector, Strategic Communications
Hong Kong SARbbase Design Group is an eyewear design house with over 20 years in the business and offices in HK, NY, Barcelona, Singapore and China. Working closely with C-suite and creative teams, I lead strategic communications, setting budgets, overseeing media outreach and positioning for bbase. I oversee marketing analysis for all campaigns and industry insight reports that inform our strategic initi...
Jan. 2020 -Present
Evergreen CommunicationsFounder
RESPONSIBLE STORYTELLING is our key value for delivering deep and enduring results in safeguarding confidence in your brand. Our consultants are tethered to the world's pulse bringing over 20 years of brand building experience, creative thinking and strategic and tactical planning for impactful execution of our work. Our experience and specialisations span multiple industries: Art, Design + C...
Jan. 2019 -Dec. 2019
ICICLE GroupDirector, Marketing and Communications
Hong KongICICLE Group is a listed company with core offerings in branding (ICICLE Productions) content & programming (STUDIO SV, Lupe Fiasco’s “Beat N Path”, Andrew Hevia’s “Leave The Bus Through The Broken Window”) and ecommerce and retail. Reporting to the CEO, I shepherded omnichannel marketing for the group, with the goal to grow value for our shareholders. I managed teams in HK, NY and China, ove...