Years of experience: 12

Marketing📝 Influencer or BloggerConsultingAffiliate MarketingBrand Marketing ManagerCommunications Manager

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Naz's Career Path
Marketing DirectorJul. 2024 -
Jan. 2025
Amanda UprichardMarketing Director
New York, United States-Built an extensive marketing calendar + directed a team of 5, driving a 30% YoY increase in online sales -Managed the marketing budget, optimizing ROI across paid media, organic campaigns, CRM, and social channels -Increased website traffic by 40% within three months through the implementation of targeted SMS campaigns and targeted emails -Built out an influencer program to amplify brand vis...
Head of Marketing - USASep. 2021 -
Mar. 2024
BESTSELLERHead of Marketing - USA
New York, United States-Communication, brand identification and strategy for five in-house brands -Manage annual marketing budget across brands -Monitor and analyze the performance using benchmark KPI's and marketing metrics -Produce campaign photo shoots across brands for wholesale partners and web usage -Oversee and implement our in-house influencer/ambassador program + events, such as VM x The Daily Front Row La...
Senior Marketing, PR and Partnerships ManagerMar. 2019 -
Oct. 2019
MarysiaSenior Marketing, PR and Partnerships Manager
New York City Metropolitan Area / Los Angeles-Managed annual marketing budget -Developed and implemented a marketing calendar to ensure all channels across were aligned; including email and sms marketing, web initiatives, partnerships, in-store activations, capsule collections with wholesale partners, content creation and delivery -Global expansion via digital partnerships with Matches Fashion, Saks, Net-a-Porter and Selfridges, leading...