Years of experience: 13

CopywritingContent WriterMarketingEntertainmentCopywriterAffiliate Marketing

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Herdina's Career Path
Content StrategistAug. 2023 -
Present
GroupMContent Strategist
Jakarta, IndonesiaCurrently leveraging content strategy expertise for L’Oreal by creating compelling narratives that resonate with target audiences and drive brand loyalty Clients: Kerastase, L'Oreal Professionnel, Garnier Color Naturals, La Roche Posay, YSL Beauty & more
Social Media SpecialistFeb. 2019 -
Jul. 2023
Reprise DigitalSocial Media Specialist
Jakarta Selatan, Jakarta, Indonesia- Managed social media campaigns for a diverse portfolio of brands, including ESL Gaming, Acuvue, Royco, TRESemmé, Indofood (Warunk Upnormal), and Mattel (Barbie, Hot Wheels) - Developed and executed social media strategies that drove brand awareness and customer engagement, resulting in measurable growth across platforms - Analyzed performance metrics to optimize campaigns and ensure alignme...
Digital OptimizerMar. 2016 -
Feb. 2019
Atap PromotionsDigital Optimizer
Bandung Area, West Java, Indonesia- Manage www.djarumcoklat.com website - Create visual designs for www.dcdc.co.id - Increase traffic to website using SEO/SEM - Run ads placement in social media platform (FB, IG & Twitter) - Create website & ads analytics report Brand: Djarum Coklat / www.DCDC.co.id

Herdina's Posts

  • How I can help you

    Craft tailored content strategies to boost sales and brand awareness. Specialize in product launches and sustained campaigns. Leverage creativity to deliver innovative solutions that engage audiences and drive results.

  • People I am looking for

    Seeking clients eager to elevate their business through impactful content. Ideal partners are those aiming for growth and enhanced market presence via strategic content initiatives.

  • Experience & Cases

    Achievements: - Boosted sales for La Roche Posay & Cerave Q1 2025 - Created viral TikTok content Clients: - Royco, Tresemme (Unilever) - Barbie, Hot Wheels, Matchbox (Mattel)

  • How to contact

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