Years of experience: 9

Personal AssistantCommunications ManagerLinkedInMailChimpInstagramAdministrative Assistant

Trust Score

Highly reliable; strong professional involvement.

75%
Georgina's Career Path
Paid Media SpecialistJan. 2025 -
Present
Accenture SongPaid Media Specialist
City of Cape Town, Western Cape, South Africa
Social Media and Paid Media ManagerOct. 2023 -
Present
FreelanceSocial Media and Paid Media Manager
Amsterdam, North Holland, Netherlands- Managing social media channels for various brands. - Directed multi-platform ad campaigns, optimising ROI by leveraging A/B testing and performance metrics. - Crafted compelling narratives and visuals for branded content, boosting audience engagement - Analysed audience behaviours and trends, refining strategies to align with target demographics. - Managed budget allocation across various p...
Paid Media SpecialistDec. 2021 -
Dec. 2022
Accenture SongPaid Media Specialist
Cape Town, Western Cape, South AfricaCampaign Manager/Paid Media Specialist at King James - Accenture: - Managed diverse client portfolios spread across retail, brewing/beverage, tourism, and oil & gas industries, tailoring campaigns to each sector's unique market dynamics. - Executed and analysed multi-platform campaigns, encompassing Facebook Ads, Google Ads, and Instagram Ads, optimising reach, awareness, and engagement. - Le...