Exceptionally trusted; proven professional excellence.
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Nicole's Career Path
Jul. 2021 - Present
Groupe ChantelleHead of Global Customer Acquisition, Media & Analytics
Paris, FranceSpearheaded Chantelle's worldwide E-commerce Growth, Customer Acquisition and Media Strategy.
✔Achieved 300% e-commerce revenue growth between 2016 and 2024 across European and US markets. Team Coaching & Mentoring:
- Recruited and led a team of Paid Media, SEO & Analytics experts (direct management of 7 people)
- Provided cross-functional leadership to local e-commerce teams (focus markets: ...
Jun. 2016 - Jun. 2021
Groupe ChantelleHead of Online Acquisition and International CRM
Paris, FranceBuilt and scaled Chantelle's digital marketing and international CRM department from the ground up. - Hiring and growing a team of Acquisition Managers, CRM project managers and Web Analytics experts (6 people)
- Growing the international e-commerce revenue (US, DE, NL, DK) by defining a paid media budget, developing paid media campaigns and implementing a SEO roadmap
- Creating a customer re...
Paris, FranceGenerated 200% revenue growth within one year for the German e-commerce. - Managed the German online store
- Developed and executed product marketing strategies, overseeing product launches and content creation
- Managed the German web marketing levers (SEA, SEO, Meta Ads, Affiliate Marketing)
- Orchestrated newsletter campaigns, implemented customer segmentation and automated email scenarios...