Years of experience: 15

South AfricaFashion Designer🐦 Design

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Cleo's Career Path
Apparel Design Specialist Jun. 2021 -
Present
FreelanceApparel Design Specialist
City of Cape Town, Western Cape, South AfricaConceptual to Commercial Design Development: drawing from trend and market research and translated to commercial appeal. Collection Design and Management: design and management of entire collections, from initial ideation to final production, ensuring cohesive and impactful brand narratives. Technical Design Proficiency: Production of accurate technical sheets, Cads and design sketches result...
Senior Apparel Designer - WomenswearJun. 2018 -
May. 2021
WoolworthsSenior Apparel Designer - Womenswear
Cape Town Area, South AfricaHere I was in the care-of the bulk of the womenswear portfolio as the Senior Designer across Woven separates, Outerwear, Dresses, knitwear and knitted bottoms. Key functions included trend and design strategic direction, fabric and colour development, print design and development, product development through technical brief sheets and CADs, supplier and trend trips internationally, and range ...
Designer - MenswearJan. 2015 -
Aug. 2017
EdconDesigner - Menswear
Edgardale, Crown MinesI creatively contributed to the success of the menswear division at Edcon, with in-house brand JET. Here I was instrumental in implementing and growing a first-of-its-kind trend and design department. With a newly instilled focus on design in the buying cycle, I was frequently attending international trade shows and design fairs to deliver future relevant product to the merchant teams. Here m...

Cleo's Posts

  • How I can help you

    Delivering comprehensive design solutions from initial concept to final product development, my expertise encompasses trend analysis, silhouette identification, collection planning, detailed sketching, CAD design, and technical pack creation.

  • People I am looking for

    - Trend & Market Research - Silhouette Identification - Collection Planning - Product Design & CADs - Print & Colour Direction - Fabric Development - Technical Pack Creation

  • Experience & Cases

    - Target Clients: - Woolworths (Pty) Ltd - Cape Union Mart Group (Pty) Ltd - Poetry - Edcon

  • - Achievements: - Senior Apparel Designer at Woolworths - Creative Director for Poetry - Previous Clients: - Small businesses - Entrepreneurs launching brands - Retailers

  • How to contact

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