Katie Kelly - Visual Designer,

Years of experience: 20

FigmaSketchAdobe IllustratorAdobe Photoshop InDesignStorytelling

Trusted by top professionals

Brandi Myers
Principal Product Designer @RVO Health
Verified
I had the pleasure of working with Katie from 2017 to 2020. She is a thoughtful and user-centric product designer. With a strong foundation in graphic design, her excellent visual skills enable her to...
Jess Hall
Director of Brand & Creative @Caring.com
Verified
Katie is truly one of the strongest and most collaborative designers I've had the pleasure of working with. Based on our prior work together at Red Ventures, I was thrilled to recruit her to join my...

Trust Score

Exceptionally trusted; proven professional excellence.

100%

Katie's Career Path

Jul. 2023 -
Apr. 2025

Caring.comSenior Visual Designer

Charlotte, North Carolina, United StatesLed visual rebrand and full website redesign for a senior living aggregator during a large-scale tech migration. Improved UX and boosted conversion rates (11% for housing referrals, 13% for home care) by leveraging user feedback and data-driven design. Implemented a new visual identity across web and marketing assets (B2B/B2C), supporting multiple campaign launches. Designed tools and templat...

Jan. 2022 -
Jul. 2023

PaperworkSenior Digital Designer

Served as lead designer for a fintech startup delivering holistic financial wellness and education via mobile app. Led end-to-end UX design in close collaboration with product leads, execs, and UX director, shaping new features and user flows from the ground up. Created brand identity and designed marketing and sales collateral—emails, social media, website, and conference materials. Directed...

Mar. 2021 -
Jan. 2022

Horizon Investments®Senior Digital Designer

Charlotte, North Carolina, United StatesLed a full redesign of the company’s B2B marketing website, improving information architecture and positioning it as a strategic sales tool. Conducted stakeholder interviews across departments to identify pain points and inform design decisions. Developed a research-backed content strategy in collaboration with the lead writer. Partnered closely with sales, marketing, and executive teams to a...