United States, Menlo ParkAs a Senior Product Designer at Meta, I spearheaded strategic design initiatives across WhatsApp, Messenger, and Meta Fintech, notably launching advertiser support experiments that improved operational efficiency by 7% and reduced annual costs by $3.1M.
Drove strategic alignment across WhatsApp, Messenger, and Meta Fintech, resulting in the launch of contextual assistance and issue triaging e...
United States, Newport BeachI spearheaded the UX/UI design and launch of ATM.com's mobile app (iOS & Android), achieving 100,000+ downloads and a 4.5-star rating. I established a user-centric design process, improving key user flow completion rates by 15% within the first year. My leadership drove a 10% increase in user engagement by implementing features like Marketplace, directly impacting user adoption and platform g...
United States, Santa MonicaAs a Mid-Senior Product Designer at Fair Financial, I conceptualized and designed key user flows for their car subscription platform, directly contributing to a 10% increase in user sign-ups. My focus on crafting seamless user experiences across platforms resulted in a 10% improvement in user engagement metrics, demonstrably driving user acquisition and retention for the company.
Conceptualiz...