Years of experience: 10
CopywritingCopywriterMarketingCreative ProducerEvent ProducerCommunications Manager
Trust Score
Exceptionally trusted; proven professional excellence.
Annika's Career Path
May. 2024 -Jul. 2024
FormidableFreelance Creative Project Manager
London Area, United KingdomAs a Creative Project Manager for the LEGO and McLaren partnership, I oversaw the execution of both the reveal event and related influencer activities. This involved coordinating the Run of Show, managing day-to-day client communications, and selecting and negotiating with influencers to amplify the partnership's impact. I led cross functional teams to successfully execute key components of t...
Nov. 2023 -Apr. 2024
Capsule Communications LtdAccount Director
Greater London, England, United KingdomIn this role, I drove strategy and client relationships, focusing on product launches. I managed accounts such as Kao (Goldwell and KERASILK), Briogeo, and 47 Skin, ensuring seamless execution and impactful results.
Oct. 2021 -Present
Bayswood Head of Brand Communications and Culture
London, England, United KingdomI collaborate directly with the brand and CEO to craft and execute high-impact product strategies. Leveraging market insights and cross-departmental coordination, I ensure our offerings align with market demands and company goals, driving innovation and growth.