Years of experience: 23

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Karen's Career Path
VP of Marketing & GrowthAug. 2023 -
Present
Hypersonix Inc.VP of Marketing & Growth
Greater Tampa Bay AreaLeading the GTM team and corporate marketing efforts for this AI company along side the Partners, Product, and Sales teams with relevant and segment messaging, product marketing, content creation, ABM/digital campaigns, events, email, organic and paid search, and social efforts. Blogging efforts are positioning the company as experts in AI for 10+ commerce industry verticals and have proven S...
Marketing DirectorOct. 2022 -
Aug. 2023
Hypersonix Inc.Marketing Director
San Francisco Bay Area
Director, Marketing and Demand GenerationMar. 2022 -
Sep. 2022
Deck CommerceDirector, Marketing and Demand Generation
United StatesLead the B2B RevOps team in digital marketing and demand generation efforts by creating SEO improvements to the company website, search, product marketing materials, user journey workflows and ABM in Hubspot. Built relationships with commerce platform partners as well as analysts for the OMS category at Forrester and Gartner. Updated the company’s GTM strategy, TAM/SAM, and ICP based on new a...