Years of experience: 16

CopywritingEmail Marketing ManagerMarketingContent WriterMarketing DirectorCopywriter

Trust Score

Highly reliable; strong professional involvement.

75%
Laurel's Career Path
Digital Marketing Strategy ManagerSep. 2023 -
Present
Apex Roofing & RestorationDigital Marketing Strategy Manager
Birmingham, Alabama, United States* Manage Google Ads Campaigns totaling $1M in annual spend. * Assist in planning and execution of positive PR strategies. * Implement new software programs to reach target markets better and increase ROAS. * Lead project to design and implement a new website. * Create email marketing campaigns and landing pages. * Direct marketing strategy across channels. * Develop brochures, leave-behinds, ...
Marketing Content ManagerApr. 2023 -
Sep. 2023
Maynard Nexsen PCMarketing Content Manager
Birmingham, Alabama, United States*Researches, develops and executes SEO strategy. * Creates new content for intended audiences online and in print. * Optimizes existing content for readability, accessibility and SEO.
CEOApr. 2022 -
Feb. 2023
Birmingham, ALFunnelfly provides sales and marketing email automation software for SaaS companies and anyone interested in growing their business through powerful, targeted email campaigns. * Revitalized the brand by executing comprehensive initiatives, including website overhaul, brand guidelines implementation and creation of animation assets. * Launched one social media community (Tik Tok) and grew thre...