Years of experience: 20

PartnerDigital Ads ManagerSales & BizDevCEOCommunications ManagerInvestor & VC

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Monique's Career Path
Digital Specialist/ Head of DigitalJul. 2024 -
Present
Edge GrowthDigital Specialist/ Head of Digital
• Led enterprise-wide digital transformation initiatives, integrating technology, marketing automation, and digital adoption strategies to optimize business efficiency. • Developed data-driven marketing and growth strategies, leading to a 50% increase in SME program adoption and enhanced customer engagement. • Managed AI innovation projects, exploring AI’s role in customer engagement, process...
Marketing Operations Manager & Special Projects LeadJan. 2024 -
Jun. 2024
Edge GrowthMarketing Operations Manager & Special Projects Lead
Johannesburg Metropolitan AreaAs a dynamic senior Marketing & Operations Manager, I specialize in developing and executing strategic marketing initiatives while optimizing business operations for enhanced efficiency and growth. I also lead special projects (mainly in digitization and new product development) and collaborate with cross-functional teams to deliver innovative solutions and drive performance improvements. Wit...
Product LeadJul. 2021 -
Jan. 2024
Edge GrowthProduct Lead
South Africa• Spearheaded the design and development of the Edge Growth Online Academy, providing specialized learning solutions for SMEs. • Generated over R15 million in revenue by designing and closing three programmatic Enterprise & Supplier Development (ESD) interventions. • Developed digital marketing strategies, including SEO and content marketing, resulting in increased website traffic and lead co...

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