New York City Metropolitan Area• Spearheaded company rebrand and name change, aligning digital assets and managing thought leadership program.
• Manage digital advertising and social media strategies, driving brand engagement. LinkedIn Growth: 240%
• Analyzed market trends for product launches and global marketing.
• Implemented data-driven GTM strategies for better audience targeting.
People Magazine • Created and produced 200+ animated digital covers for PEOPLE & PEOPLE EN ESPAÑOL, and CHICA.
• Led digital storytelling using motion graphics and effects.
• Collaborated with photo and video teams for cohesive visual narratives.
Greater New York City Area• Implemented corporate rebrand and developed a comprehensive style guide.
• Led cross-media projects, boosting engagement via social platforms.
• Launched new thought leadership platforms and virtual events platforms.
• Analyzed user metrics to guide content strategy.
• Upgraded MHE design capabilities and supervised creative across all channels and media types (video, animated, social, dire...