Years of experience: 28

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Rachel's Career Path
Director of Marketing and Client ExperienceOct. 2024 -
Present
CUcontentDirector of Marketing and Client Experience
• Led marketing initiatives to increase brand awareness and drive revenue growth for CUcontent. • Defined and maintained brand consistency to support sales strategy and business operations. • Provided guidance and evaluation to sales executives and vendors involved in marketing campaigns.
Director of Marketing OperationsAug. 2023 -
Oct. 2024
OnPath Federal Credit UnionDirector of Marketing Operations
Metairie, Louisiana, United States• Led marketing and brand operations team at OnPath Federal Credit Union, overseeing branch initiatives, online presence, and creative services. • Developed brand guidelines and strategies through media buying, creative direction, and event management. • Implemented innovative marketing campaigns to enhance internal and member communications.
Marketing Operations ManagerOct. 2022 -
Aug. 2023
OnPath Federal Credit UnionMarketing Operations Manager
New Orleans, Louisiana, United StatesOversee marketing and brand operations for OnPath Federal Credit Union branches, online digital footprints, and creative services supporting internal and member communications.

Rachel's Posts

  • How I can help you

    I craft innovative strategies and strong brands, achieving measurable results through data. I integrate media channels from traditional to digital, enhancing brand messaging and customer relationships, focusing on goals, demographics, and KPIs.

  • People I am looking for

    Looking for clients like: - OnPath Federal Credit Union - The New Orleans Saints - ReMax Real Estate - The Portland Trailblazers - Premier Honda - Tulane University

  • Experience & Cases

    Achievements include: - 60%+ increase in ticket sales - 45%+ customer growth Previous clients: - Financial marketing - Small businesses - Events - Retail

  • How to contact

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