Years of experience: 26

Startup FounderC-level ExecutiveEntertainmentEmail Marketing ManagerChanel Manager๐ŸŽ“ Student

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Exceptionally trusted; proven professional excellence.

80%
Frannie's Career Path
Marketing ManagerAug. 2024 -
Present
MHPMarketing Manager
United KingdomWorking with our Global and Local teams, I lead the transformational Marketing to deliver our Culinary ambitions in the UK. MHP is the biggest European โ€œseed to forkโ€ poultry producer, owning the full logistics operation, and a global leader on Halal-certified goods.
Global Category Market Development ManagerFeb. 2023 -
Jul. 2024
Imperial Brands PLCGlobal Category Market Development Manager
Part of the Global HT Strategic Marketing Team, I lead the delivery of Global Toolkits & Shopper Marketing, working with local senior stakeholders to drive best execution of our strategic category brand goals. In as supporting integration of local consumer & market needs into our Branded Marcomms & Product development. Successfully led category project implementation of new corporate-wide Dig...
Senior Marketing Manager - Northern Europe Jan. 2021 -
Nov. 2022
UCC Coffee UK and IrelandSenior Marketing Manager - Northern Europe
Milton Keynes, England, United Kingdom- Developed and launched UCC Coffee Direct; an E-commerce platform aimed at B2B and DTC which achieved over 100% sales growth vs pre-pandemic equivalent in its channel: OOH Independents. - Led omni-channel demand generation to support and shape customer acquisition funnel, brand and performance marketing. - In a short space, redefined marketing structure by focusing on tactical impactful camp...

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