Years of experience: 26

Team LeadershipDigital MarketingMarket ResearchContent CreationBrand ManagementBrand Analytics

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Tammy's Career Path
International Marketing ManagerDec. 2021 -
Apr. 2024
Domino'sInternational Marketing Manager
Dubai, United Arab EmiratesPartner with the Business Team as the Marketing Center of Excellence to consult with Master Franchisees in the AMEA (Asia, Middle East & Africa) Regions. •Key focus areas are to enable brand consistency, unlock sales growth opportunities and consult on planned marketing activities. •Coach and advise markets according to aligned frameworks & guidelines, focusing on calendar planning, menu mana...
Marketing Manager (Steers)Dec. 2020 -
Aug. 2021
Famous BrandsMarketing Manager (Steers)
Midrand, Gauteng, South AfricaResponsible for marketing management, campaigns & communication of the brand. Other responsibilities were to manage brand partnerships, launch, develop product innovations and renovations while maintaining franchisee profitability & Brand P&L. Strategy development & management: • Overall responsibility for managing all elements of the brand marketing mix within Southern Africa to ensure brand...
Marketing Manager (Local Store Marketing & Aggregator Delivery)Mar. 2018 -
Dec. 2020
Yum! Restaurants International (KFC)Marketing Manager (Local Store Marketing & Aggregator Delivery)
Johannesburg Area, South AfricaMarketing lead for KFC South Africa driving sales and building partnerships with aggregator partners in South Africa. Managed and lead the strategic direction and implementation of all local store marketing initiatives. • In 2019, was the marketing lead for food aggregators and grew same store sales (SSG) on average of 200% and achieved 14% total sales mix. • Team management duties and accoun...

Tammy's Posts

  • About myself

    With 15 years in QSR & F&B, I excel in strategic analysis, revitalizing key markets, and boosting orders by 25%. I've driven brand lifestyle through strategic sponsorships, like KFC at Comic Con Africa, increasing app downloads by 60%. Led a successful beer brand repositioning, winning 11 awards.

  • Job Description

    Seeking roles to leverage my marketing expertise while generating income. Open to opportunities in startups and incubators to gain insights and experience, aiming for a strategic pivot into this dynamic industry. Looking for roles that align with these goals.

  • How to contact

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