El SegundoDevelop comprehensive marketing strategies and set specific metric goals, collaborating with several departments to ensure timely project completion. Recruit and manage a team of 15+ remote writers, assigning stories and deadlines for five websites. Manage and monitor social media accounts on various platforms, optimizing reach and engagement by 23% through targeted content strategies. Edit a...
Johnston, IACreated, edited, and sent digital newsletters, maintaining email lists and using A/B testing to track metrics for regular analysis. Planned and posted engaging and informative social media content on LinkedIn and Twitter. Accurately recorded and posted board meeting minutes, enhancing organizational transparency and ensuring stakeholder access to critical updates. Designed effective campaign ...
Newport Beach, CAIdentified and implemented tailored social media marketing strategies for 22 hotel properties, resulting in a 17% increase in social media engagement across the brand portfolio. Collaborated with the corporate marketing team to develop and implement creative strategies, maintaining corporate brand standards and ensuring brand consistency. Tracked campaign metrics, researched competitors' appr...