Years of experience: 20

Marketing DirectorHead of GrowthSales & BizDevMarketing

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Robert's Career Path
Vice President of Marketing and SalesJul. 2019 -
Present
BAG CorpVice President of Marketing and Sales
Dallas-Fort Worth MetroplexMember of the senior leadership team. Managed and coached a team of 8 sales professionals, fostering a culture of accountability and collaboration. Sales team achieved sales goals for 15 consecutive months. Increased profit margins across all customers to their highest level in over 50 years. Engaging customers' leadership to enhance business relationships and improve sales. Secured more than...
FounderApr. 2018 -
Present
Triptych MarketingFounder
Dallas/Fort Worth AreaTriptych Marketing is a boutique marketing consultancy specializing in email, digital strategy, and performance marketing. Revamped email marketing strategies for brands like LALA Foods and Promised Land Dairy, driving measurable engagement. Analyzed and optimized email performance for U.S. Foods, leading to a strategic overhaul of their digital campaigns. Executed Google Analytics-driven ins...
Sr. Director - StrategyAug. 2014 -
Mar. 2018
Moroch PartnersSr. Director - Strategy
Dallas/Fort Worth AreaAn integrated marketing agency with a focus on QSR and retail. Clients: McDonald's, Six Flags, Planet Fitness, Baylor Scott & White Health, Cheddar's Scratch Kitchen, Samsung HVAC, Springbok Energy Developed and executed integrated marketing campaigns for Cheddar’s Scratch Kitchen, driving more than $3 million in incremental revenue. Developed and launched business intelligence platforms for ...

Robert's Posts

  • How I can help you

    Leverage vast experience in CRM, content creation, social media, and strategy development for both B2C and B2B. Begin with client discussions to understand challenges, analyze historical data to establish benchmarks, and tailor solutions.

  • People I am looking for

    Seeking clients in CPG, Pharma, QSR, and hospitality. Worked with McDonald's, Pfizer, Merck, Six Flags, Chili's, Cetaphil, Samsung HVAC. Open to diverse industries.

  • Experience & Cases

    Achievements: - Cetaphil: $7M email program success. - Chili's: Data analysis increased average ticket by $1.50. - Versatile problem-solving for various companies.

  • How to contact

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