Austin, Texas Metropolitan Area- Grew social media audience from 40K to 67K+, a 67.5% increase, by optimizing content strategies including short-form videos and live events.
- Launched Prime Instagram account, achieving a 5.9% engagement rate in the first year.
- Grew engagement rate by 56% from 5% to 7.8% across social platforms
- Collaborated with cross-functional teams (Marketing, PR, Events, and Creative) to ensure ali...
New York, New York, United States- Developed, executed, and managed organic social media strategy that grew traffic and increased audience engagement by 30% in first three months.
- Reported on tests, traffic, and metrics (engagements, impressions) and optimized tactics to meet social KPIs.
- Collaborated with the sales team to align social media efforts with overall sales KPIs and brand positioning.
- Monitored social media...
New York, New York, United States- Managed social strategy on Inked Pinterest account and increased monthly viewers from 8 million to 10 million in first month.
- Assisted the Editor-in-Chief in producing Culture features for the bi-monthly physical magazine, cultivating 6 to 10 events, movies, tv shows, albums, and products to highlight for the issue.
- Wrote 2 to 3 articles a week for Inkedmag.com, covering a variety of to...