Years of experience: 24
ConsultingAdvisorBrand Marketing ManagerMarketingStartup Founder
Trust Score
Exceptionally trusted; proven professional excellence.
Norhayati's Career Path
Jan. 2023 -Present
PETRONASHead, Brand Management (Group)
Kuala Lumpur City, Federal Territory of Kuala Lumpur, MalaysiaManage PETRONAS brand portfolios, ranging from corporate brand to products / services brands to strengthen PETRONAS as an energy sector brand in meeting its Net Zero Carbon Emission commitment by 2050, through effective brand campaigns, market research, brand governance best-practice and brand licensing groupwide.
Aug. 2018 -Present
PETRONASHead, Brand Performance (Group)
Kuala Lumpur City, Federal Territory of Kuala Lumpur, MalaysiaManage, design and execute first-ever highly customised integrated brand valuation and brand measurement models, to ensure insights that can be acted on to further strengthen the corporate brand, product brands and customer experience, in multiple markets that PETRONAS operates in.
Jan. 2017 -Jul. 2018
Kantar TNSSenior Consultant
Kuala Lumpur City, Federal Territory of Kuala Lumpur, MalaysiaLed client servicing and research projects to build brands through market intelligence and consumer insights, and expanding client base, directly contributing to the revenue