Years of experience: 6

Blog ManagerEditorContent WriterCopywritingExecutive AssistantAdministrative Assistant

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Alicia's Career Path
Commercial Services ManagerMar. 2024 -
Present
The Boca RatonCommercial Services Manager
Boca Raton, Florida, United States• Provide comprehensive support to the Commercial Strategy team, ensuring the execution of initiatives is timely, within scope, and contributes to overall business objectives. • Assist in the project management and strategic planning of the inaugural Artisans of Wine and Food event, focusing on event marketing initiatives and revenue goals to ensure a successful launch in January 2025 at The ...
Digital Content SpecialistJan. 2023 -
Aug. 2024
Lynn UniversityDigital Content Specialist
Boca Raton, Florida, United States• Maintained segmented email lists, utilizing CRM tools to ensure relevant content delivery to audience groups, including prospective students, alumni, and faculty • Created compelling email content, including subject lines, copy, and calls-to-action to drive conversions, using A/B testing to optimize performance • Developed and implement a comprehensive content strategy that aligns with the ...
Digital Content CoordinatorNov. 2021 -
Apr. 2023
Lynn UniversityDigital Content Coordinator
Boca Raton, Florida, United States• Managed and updated the university's website, ensuring content accuracy, relevance, and alignment with institutional goals • Wrote engaging news highlighting faculty achievements and research, increasing visibility and recognition in academic and professional communities • Prepared email marketing reports, analyzing key metrics such as open rates, click-through rates, and conversion rates t...

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