Years of experience: 17

ConsultingMarketingC-level ExecutiveSubscriptionsPartnerCRM

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Serge's Career Path
Loyalty ExpertSep. 2021 -
Present
JAKALALoyalty Expert
Dubai, United Arab EmiratesLoyalty and membership programs, engagement platforms, subscriptions and other CRM&Loyalty related initiatives - appraisal, consulting services. Clients: Visa, Raiffeisen, Privat Bank, VTB, Autostels and others.
Head of CRM and LoyaltyFeb. 2021 -
Present
JetSet HoldingHead of CRM and Loyalty
Dubai, United Arab EmiratesLoyalty and membership programs, engagement platforms, subscriptions and other CRM&Loyalty related initiatives - appraisal, consulting services. Key clients: Philip Morris International, TESS. https://jetsetholding.world/
CBDOApr. 2019 -
Sep. 2023
Moscow, Moscow, RussiaDeveloping B2B and B2C products. B2B: white-label subscriptions and gift certificates online displays integrated with loyalty programs. B2C: point based coalition loyalty program "Sacvoyage" in partnership with Central EPC (Central Exurban Passenger Company - the largest commuter rail carrier in Russia).

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