Denmark• Secured €100,000 from the Danish Innovation Foundation and €25,000 AWS PoC funding to develop AI-driven story builder and audience analytics.
• Led the development of an AI-driven story builder tool, integrating Gen AI insights into trailer production workflows.
• Led the integration of AI-powered video analysis, utilizing AWS Bedrock for infrastructure and Google Gemini for content insight...
Copenhagen Metropolitan Area• Directed high-profile campaigns, including X-Factor marketing (5 years), serving as Creative Production Lead and Director on final season.
• Won 2 Promax Awards (now GEMA) for creative excellence in on-air and digital promotions.
• Integrated biometric audience analytics into marketing strategies, increasing 'Want-to-See' rates by 63%.
Copenhagen, Capital Region of Denmark, DenmarkWorked as a long-format editor on major TV shows, including The Million Pound Drop, Farmer Wants a Wife, and Celebrity Counsellor, shaping compelling narratives and ensuring seamless storytelling for primetime audiences.