How I can help you

With over a decade in qualitative market research, I've honed skills in designing and executing market studies. Specializing in Food&Bev and Media sectors, I excel in market trends, focus groups and innovative techniques spt for young audiences.

People I am looking for

Enthusiast to help small business, start ups and freelancer looking for collaborations, but I have strong experience also in engagement with top brands like Bolton Food, Lindt, Granarolo, Barilla, QVC, L'Oreal, Sky Italia, and Warner Bros.

Experience & Cases

Key achievements samples: - finding the best business proposition to enter the category/new markets - equity studies to assess your brand status - innovation workshops to create new products - ethnography to deeply understand your target behaviour - adv/pack test

How to contact

How I can help you

I conduct comprehensive market analysis, moderate focus groups, and analyze trends across various sectors. My expertise spans bakery, chocolate, canned fish, and media/TV, both nationally and internationally.

People I am looking for

I assist in market analysis for diverse business projects like market trends, innovation or product testing. Key advantages: - Tailored analysis - Clear objectives alignment - Strategic insights

Experience & Cases

Collaborations with: - Barilla - Lindt & Sprüngli - Bolton Food - Kellanova - Warner Bros & Discovery - Granarolo

Objectives

Achievements include: - TV spot effectiveness testing - Market entry and growth strategy development - Trend analysis and new product tests in bakery - Chocolate U&A, drviers and needs eg. gifting insights - Evaluating new strategies entering new markets es veggie

How to contact