Years of experience: 27

CopywritingStartup FounderMarketingExecutive CoachCopywriterC-level Executive

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Lawrence's Career Path
Principal Partner & Chief Brand StrategistAug. 2023 -
Present
Lumiere Brand Consulting PLTPrincipal Partner & Chief Brand Strategist
Petaling Jaya, Selangor, MalaysiaLumiere is a brand consultancy that was born when we embarked on the rebranding of its predecessor, Branding Solutions. Lumiere has the enviable experience of having worked on extensive, integrated internal and external rebranding projects for Bank Islam, Sime Darby, MKH Bhd, Trinity, Malton, Putrajaya Holdings, PNBD, Nusajaya Malaysia, to name a few. Today, Lumiere brings the light of its so...
Cheif Collaboration OfficerNov. 2020 -
Mar. 2021
BAC Education GroupCheif Collaboration Officer
Petaling Jaya, Selangor, Malaysia
Chief Marketing Officer, BAC Education GroupNov. 2016 -
Sep. 2023
BAC EducationChief Marketing Officer, BAC Education Group
Kuala Lumpur, Federal Territory of Kuala Lumpur, MalaysiaI work closely with the Group MD and a skilled creative team of writers, designers and web developers in Faceberry Communications to develop marketing activities and corresponding marketing communication material for all mediums. We provide marketing support for the five colleges within the BAC ecosystem, i.e. BAC, IACT, Veritas University College, Reliance and DIKA.

Lawrence's Posts

  • About myself

    Expertise in crafting compelling advertising and marketing copy with over 20 years of experience. Proven track record with global brands like Unilever, Mercedes Benz, BMW, and Nestle, driving consumer engagement and sales.

  • Job Description

    Seeking a remote position focused on crafting captivating copy for social media, video scripts, radio scripts, and online brochures. Passionate about delivering creative and effective communication solutions.

  • How to contact

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