Years of experience: 15
Brand Marketing ManagerSEO SpecialistCopywritingContent WriterMarketingProofreader
Trust Score
Exceptionally trusted; proven professional excellence.
Amy's Career Path
Apr. 2023 -Present
uberbrandSenior Copywriter
Sydney, New South Wales, AustraliaI have crafted brand verbal identities, messaging frameworks, and creative concepts for a diverse range of Australian brands — including LJ Hooker, Pack & Send, Clean Up Australia, Metrics, Endgame Analytics, Navbit, Liveware, Insync Finance, Navalo, and Cuscal. I collaborate closely with designers, strategists, and clients to bring brands to life through words — developing campaigns, website...
Nov. 2022 -Mar. 2023
Reserve Bank of AustraliaCommunications Specialist
Sydney, New South Wales, Australia- Delivered internal communication campaigns across multiple channels, including email, content, and digital signage. - Successfully launched key engagement initiatives, including the inaugural Data + Analytics Week. - Developed and produced the “90 Seconds With” video series, spotlighting teams and talent across the business. - Authored a feature article on the company’s building refurbishme...
Oct. 2020 -Jun. 2022
ShowmaxSenior Copywriter
City of Johannesburg, Gauteng, South AfricaOne of the most rewarding roles I've had. I worked closely with Showax executives to conceptualise and create campaigns to promote various shows on the streaming platform, including Real Housewives of Durban S2, Tali's Baby Diary, and Somizi - to name a few. I also created social media content and campaigns to promote the brand.