- Lead the development and execution of comprehensive marketing strategies in alignment with OKRs, ensuring cohesive brand messaging and market positioning. - Direct multi-channel initiatives to drive demand generation and lead nurturing, resulting in the attraction of B2B enterprise clients and effective engagement. - Achieve a 60% increase in commercial business within two years through agg...
San Jose, California, United StatesStart-up Fylamynt acquired by Netapp - Contribute to the development of B2B integrated marketing programs and campaigns targeting diverse segments and verticals, aligning with company objectives. - Lead the creation and implementation of a company-wide thought leadership strategy, driving impactful industry presence. - Achieved a 20% increase in campaign engagement by implementing innovative ...
Jul. 2021 - Feb. 2022
NetAppHead of Marketing @ Fylmant - acquired by Netapp
San Jose, California, United States- Initiated grassroots marketing activities to penetrate a new market segment effectively. - Established and activated high-profile corporate, media, and tradeshow sponsorships, amplifying brand visibility. - Drove diverse marketing promotions to enhance product visibility and stimulate consumer engagement. - Achieved a 30% increase in ROI through the implementation of a comprehensive demand ...