Years of experience: 8

Influencer Marketing ManagerDigital Ads ManagerMarketing DirectorMarketingCopywriterMarketing Analytics Manager

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Hannah's Career Path
Senior Marketing ManagerJun. 2023 -
Mar. 2025
Meraki.SocialSenior Marketing Manager
Led paid media campaigns with a $4M+ annual budget, focusing on healthcare and pharmaceutical clients. Drive YouTube strategy for global clients, overseeing creative direction, audience expansion, and content optimization—achieving a 296% year-over-year subscriber growth and a 115% increase in engagement. Designed and implemented outbound strategies that resulted in a 45% year-over-year incre...
Digital Marketing ConsultantAug. 2022 -
Present
MultiTracks.comDigital Marketing Consultant
Owned outbound and digital marketing channels including social media, email, SEO, and display, developing strategies that resulted in significant subscription and affiliate revenue growth. Developed tailored outbound campaigns across LinkedIn and email, driving engagement with targeted audiences and optimizing conversion rates through analytics and iterative testing. Partnered with editorial ...
Digital Marketing ManagerMar. 2020 -
Present
Brighter Media GroupDigital Marketing Manager
Increased social media engagement and new customer acquisition through comprehensive SEM, retargeting, and outbound social media campaigns. Managed cross-channel B2B marketing efforts, implementing outbound programs to generate leads and build the sales pipeline. Leveraged analytics to refine outbound marketing strategies, ensuring alignment with business objectives and driving maximum ROI. D...