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Years of experience: 10
MarketingSales & BizDevConsultingBusiness OwnerBrand Marketing ManagerContent Manager
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Timothy's Career Path
Oct. 2022 -Present
LabcorpManager, Product Marketing, Early Development Labs- Medical Device and Crop Protection/Chemical
Durham, North Carolina, United StatesManage all global marketing activities for Labcorp’s medical device and crop protection/chemical businesses that includes the development of marketing strategies and tactical execution.
Mar. 2022 -Oct. 2022
LabcorpManager, Product Marketing - Clinical Development & Commercialization Services
Durham, North Carolina, United StatesLed and managed marketing efforts for Labcorp’s Drug Development business which included creating sales enablement materials for commercial team utilization, market analysis, competitor preparedness, as well as, ABM discovery initiatives.
Jan. 2020 -Mar. 2022
Mercury Healthcare (formerly Healthgrades)Sr. Consumer Strategist
Raleigh-Durham, North Carolina Area- Strategized, developed & executed integrated omnichannel marketing campaigns for enterprise health system clients by leveraging CRM analytics and propensity modeling in order to maximize return on investment (~$15MM annually) and achieve outlined objectives. - Conducted research, monitored trends, explored opportunities and analyzed challenges within the domestic healthcare vertical to prop...