United StatesI spearhead strategic growth initiatives for Clandestina, a leading collective of Havana-based female artists and designers. Clandestina's mission is to showcase Cuba's concept of "resolver" through vibrant, silkscreened designs, promoting sustainability as both a social imperative and cultural practice. I play a pivotal role in advancing US foreign policy goals by supporting Cuba's private s...
New York, New York, United StatesAs an entrepreneur at the helm of my own boutique marketing and growth advisory firm, I continue to solve complex problems and transform businesses. I consult, advise and lead emerging businesses and high-growth brands to establish foundational, long-term building blocks for success through access to fractional leadership. Our services include: Marketing: Competitive analysis, Customer profil...
Jan. 2022 - Nov. 2023
Yahoo for BusinessSenior Director, Channel Partnerships (Formerly Verizon Media)
I led strategic partnerships leveraging Yahoo's comprehensive solutions encompassing data and identity, content, advertising technology, and monetization technology. Guided partners through challenges such as cookie depreciation, enhancing customer loyalty, reducing business costs, developing new revenue models, and facilitating digital transformation. Successfully orchestrated the Lowe’s Ret...