Years of experience: 10

Digital MarketingInstagramPR ManagerMarketing DirectorDigital Ads ManagerStrategic Marketing

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Maizie's Career Path
Head of BrandJul. 2023 -
Nov. 2024
Lingoda GmbHHead of Brand
Berlin, GermanyIn my role as Head of Brand at Lingoda, I was responsible for driving the brand and organic growth strategy. I led the implementation of a differentiated, customer-centric brand strategy and launched several global brand campaigns to increase sales and revenue, with our "Language Wins" campaign boosting YoY sales by 11%. By defining new competitive positioning and target audiences, I establis...
Head of ContentAug. 2022 -
Aug. 2023
Lingoda GmbHHead of Content
Berlin, GermanyResponsible for driving organic growth at Lingoda leading a team of SEO, Content, Social Media and PR professionals. • Set strategies and processes that empower the content team to produce a steady stream of keyword-driven content for international markets • Designed and implemented PR strategies across key European regions and the US • Oversaw daily production of engaging content for all soc...
Content and Communications LeadMay. 2021 -
Aug. 2022
Lingoda GmbHContent and Communications Lead
Berlin, GermanyIncreased search visibility by an average 73% in key markets, and increased media mentions by more than 200% YoY

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