Years of experience: 37

CEOBusiness OwnerProofreaderStartup FounderMarketing📝 Influencer or Blogger

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Michael's Career Path
Vice President, Senior Director of Strategy + CreativeAug. 2013 -
Sep. 2014
The Regan GroupVice President, Senior Director of Strategy + Creative
Greater Los Angeles AreaLed strategy, innovation and creative services in B2C and B2B activation for an L.A.-based promotions & events agency, executing integrated activation strategy, shopper marketing, online and social media marketing, experiential & event marketing, entertainment & sports sponsorship activation, fulfillment and more: • Led development of revised branding and mission statement/positioning for the...
Creative Director, Concept Development & Planning (Contract)May. 2008 -
Oct. 2009
Momentum WorldwideCreative Director, Concept Development & Planning (Contract)
Greater Chicago AreaBrought on to repair the agency's relationship with its client, Kraft, by delivering CMO/Brand Manager-level creative and strategic interaction in brand planning process. Touched on elements of promotions, shopper marketing, PPC, SMM and branding, engaged in several brand launch/re-launch campaigns, and helped solidly restore Momentum's relationship with Kraft.
B2B Content, Branding, Digital Marketing & AI Consultant / Creative Director / Copywriter / EditorJul. 2007 -
Present
MSMCB2B Content, Branding, Digital Marketing & AI Consultant / Creative Director / Copywriter / Editor
Los Angeles, California, United StatesDelivering senior-level consulting and execution in multiple disciplines for diverse clients and agencies: • Provided content marketing management, branding/messaging consulting, advertising and content execution for technology and B2B clients, including AI, data analytics and SaaS providers Billtrust, Mitratech, EY, Versapay, Ivanti, Crownpeak, Rock Solid, Vendavo, SimpliGov, SparkPost, Mess...

Michael's Posts

  • About myself

    Proven leader in content strategy with expertise in planning, publication management, and SEO. Achievements include a 5,800% MQL increase in 9 months, 316% organic traffic growth in 6 months, and 40% MQL generation from content.

  • Job Description

    Seeking a strategist or director role to leverage skills in storytesting, content management, and editorial. Aiming to drive ROI for startups, high-growth companies, or established enterprises.

  • How to contact

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