Years of experience: 21

Any SaaS software companyProfessional servicesGo-to-marketSDR/BDR team management and optimizationDemand Generation, ABMDemand Generation , ABM, SDR/BDR team optimization

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Mike's Career Path
GTM / Demand Gen / ABM / BDR & SDR ConsultantOct. 2018 -
Present
Independent ConsultantGTM / Demand Gen / ABM / BDR & SDR Consultant
United StatesIndependent consultant focused on helping companies in the B2B technology space address and solve their most important GTM, demand generation and sales development challenges. Work includes independent projects (1099) of short duration, deliverable-based engagements and long-term term projects of 6+ months (often through agencies). Majority of customers have been SaaS companies looking to sca...
Sr. Director, Demand GenerationJan. 2017 -
Jul. 2018
Digital RiverSr. Director, Demand Generation
Greater Minneapolis-St. Paul AreaResponsible for Digital River's North American demand generation strategy and plan, and Digital River's global marketing operations strategy and budget. Work included top of funnel demand generation, account-based marketing, regional field marketing, trade shows and events, predictive intelligence and account scoring, lead routing and management, data governance and management, and process ma...
Head of Demand GenerationAug. 2016 -
Jan. 2017
U.S. BankHead of Demand Generation
Greater Minneapolis-St. Paul AreaHired by US Bank in August 2016 to build a modern, data driven GTM function to drive net new pipeline and revenue for their Corporate Payment Systems (CPS) division. Work focused on the development and implementation of a marketing operations infrastructure to support long term growth – this included the implementation of Salesforce.com and the Adobe Marketing Cloud, and the redesign and opti...

Mike's Posts

  • About myself

    With over 20 years in B2B tech, I've launched growth engines for both startups and established companies that drive pipeline and revenue. My expertise includes GTM & demand gen strategy, ABM, content strategy and BDR team management & optimization. Full time or contract work.

  • Job Description

    Eager to use my skills and experience to help B2B companies solve their most pressing go-to-market challenges - from account alignment and process to campaign performance. Willing to entertain both full-time and contract roles.

  • How to contact

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  • How I can help you

  • People I am looking for

  • Experience & Cases

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