Years of experience: 23
CPOContent WriterMarketingProofreaderCreative ProducerCopywriter
Trust Score
Highly reliable; strong professional involvement.
Wendy's Career Path
Oct. 2022 -Present
Catholic Charities of OregonChief Development Officer
Portland, Oregon Metropolitan AreaLed strategic transformation of development department, diversifying revenue streams and implementing innovative donor engagement programs. Increased fundraising revenue through direct mail and eblast campaigns, as well as Giving Tuesday initiatives. Diversified funding streams by implementing Friends monthly giving program, focus on middle donors, and introduced a new strategic focus on DAF ...
Jun. 2020 -Nov. 2022
Warner Pacific UniversityVice President for University Advancement
Rebuilding department and helping position organization for first-ever capital campaign – donor analytics, identification and strategies, case for support, etc. Increased direct mail and e-blast solicitations by 98% over the last four years’ average; average open rate was 32% (overall industry average is 17.61%). Created editorial calendar for social media. Net audience growth saw an 117.9% i...
Jul. 2019 -Jun. 2021
Humane Society of Southwest WashingtonVice President, Director of Stewardship
Vancouver• Led the organization through its first-ever capital campaign, coaching high-wealth members to secure 6- and 7-figure gifts.
• Achieved a 42% increase in average gift through best holiday/year-end giving direct mail results.
• Boosted Giving Tuesday total by an impressive 1,100% and Give More 24 total by 15.45%.