Years of experience: 19
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Silvia's Career Path
May. 2025 -Jan. 2026
BASFStrategic Marketing Manager | Seeds & Biotech for cotton, sunflower and oilseed Rape | Latin America
I'm currently on a short-term assignment overseeing seeds and biotechnology for cotton, sunflower, and canola across Latin America.My responsibilities include:
-Leading strategic planning and shaping the long-term vision for the cotton, sunflower oilseed rape seeds & biotechnologies.
-Analyzing long-term trends, portfolio gaps, and competitor pipelines across Latin America.
-Driving regional ...
Apr. 2022 -Present
BASFCustomer Insights Manager | Latin America
São PauloThe Customer Insights management directly involves the collection and interpretation of customer data to generate insights for new processes and solutions, supporting strategic customer-centric objectives. As the Customer Insights Manager, I am responsible for identifying the needs of farmers in Latin America and leading initiatives to capture all the necessary information. From this, we gene...
Dec. 2019 -Apr. 2022
BASFMarketing Consultant | Seed Treatment | Agro Brasil
São PauloBased in São Paulo, I was part of the Product Marketing team (Agriculture), specifically in the Seed Treatment area. Working alongside a multidisciplinary team, I coordinated processes related to marketing planning, supply, communication, and innovation for a portfolio of seed treatment products, covering various agricultural crops. I interfaced with various teams, participating in all stages...