Years of experience: 6

Customer Care SpecialistArt ProducerJournalistAuthorInfluencerData Analyst

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Exceptionally trusted; proven professional excellence.

80%
Anna's Career Path
Global Brand Content Manager - L‘Oréal ProfessionnelJan. 2024 -
Present
L'OréalGlobal Brand Content Manager - L‘Oréal Professionnel
Ville de Paris, Île-de-France, France- leading on-brand, performant campaigns throughout the whole production process, from creative briefs to postproduction (shoots and 3D assets). - launching campaigns to markets and delivering 360 assets, in line with the retro plan, budgets, and the brand’s global marketing plan. - managing agency relationships (production, casting, creative, 3D agencies, etc.) and external talents. - innova...
Activation Manager - LASCAD La Provençale & CadumDec. 2022 -
Jan. 2024
L'OréalActivation Manager - LASCAD La Provençale & Cadum
- ensuring coherent brand image and customer experience across all digital consumer touch points - creation of brand content (E-commerce, press, digital, advocacy, DOOH), including creative direction of shoots - managing media campaigns 360 (o+o) e.g. : TikTok Always-on campaigns, Print Articles in Magazines, Snapchat AR Lens. - creating big ideas for brand activations - drawing up the media ...
Digital Media & Acquisition - Lancôme | Digital Management TraineeJun. 2022 -
Dec. 2022
L'OréalDigital Media & Acquisition - Lancôme | Digital Management Trainee
Paris, Île-de-France, France- gestion des campagnes Media digitales de performance SEA, Display, Social (Fil rouge & Temps forts : Black Friday & Noël). - développement du matériel créatif en lien avec les agences créa et les équipes E-commerce & Marketing, mise à disposition des assets auprès des agences média - participation aux campagnes media digitales de notoriété (Parfum : lancement Idôle Nectar, La Vie Est Belle ...

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