Years of experience: 24

Sales ManagerInvestor & VCStartup FounderMarketingBusiness Development ManagerPartnerships Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
George's Career Path
Principal, Strategic Growth ConsultantJun. 2023 -
Present
Product Content, LLCPrincipal, Strategic Growth Consultant
Mentor, Ohio, United StatesProviding tailored consulting services focused on digital shelf optimization (media and PDP), addressing the unique challenges of each client, whether they are a brand, retailer, or distributor. • Audited 6,000 PDPs and matching conversion rates, uncovering 26 hidden conversion drivers • Analyzed 720,000 multi-variant data points identifying conversion cheat codes for >32% sales growth • Upda...
VP, SaaS Sales & Business Development / Co-FounderJul. 2018 -
Apr. 2023
Content StatusVP, SaaS Sales & Business Development / Co-Founder
Mentor, Ohio, United StatesContent Status is a product page auditing, measuring (scoring), and monitoring solution built for business teams to collect actionable insights for data-driven decisions that drive higher conversions and lower product returns. • Launched SaaS auditing technology for brands and retailers, lowering content update time by 45 days • Assembled and led teams across sales, marketing, client success,...
EVP, SaaS Sales & Business Development (acquired by Syndigo)Sep. 2015 -
Apr. 2019
Shotfarm, LLCEVP, SaaS Sales & Business Development (acquired by Syndigo)
Mentor, Ohio, United StatesPIM-lite content syndication SaaS solution and services provider for brands, retailers, and agencies • Created a new go-to-market and pricing strategies resulting in 240% revenue growth in the first year • Built, coached, and led a successful team of 6 e-commerce experts through the full sales cycle • Expanded offerings with data connections to Amazon, Walmart, and Target, leading to a 56% AC...

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