Years of experience: 11

MarketingC-level ExecutiveAffiliate MarketingBrand Marketing ManagerCommunications ManagerContent Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Fenella's Career Path
Head of Brand MarketingAug. 2024 -
Present
The Collagen CoHead of Brand Marketing
Melbourne, Victoria, Australia
Head of MarketingNov. 2021 -
Aug. 2024
United Pacific IndustriesHead of Marketing
Melbourne, Victoria, AustraliaA key member of the Executive Leadership Team and reporting directly to the CEO. I head up the marketing department, leading and developing a team across Product, Digital and Design. Leading the corporate strategic marketing plan I own the marketing direction for UPI’s brand portfolio of owned and distributed brands; Thermoskin, Tubeskin, CoolXChange, SeaBand, SleepDoctor, iHealthSphere. This...
Brand Marketing ManagerJul. 2018 -
Nov. 2021
Glow Lab LtdBrand Marketing Manager
New Zealand & AustraliaOwnership of Glow Lab brand strategy, planning, budget & communications activity across NZ and AU FMCG markets sculpting the brand into the number 1 natural personal care brand in NZ grocery in just 3 years. Led end-to-end innovation pipeline and new product development strategy. Project managed products from inception to go-to market launch, applying industry, market, and customer insights t...