Years of experience: 20
ConsultingFounderBusiness OwnerSMM ManagerEmail Marketing ManagerGrowth Hacker
Trust Score
Exceptionally trusted; proven professional excellence.
Michael's Career Path
Jan. 2024 -Present
Pleina GroupSenior Director, Digital Marketing & Content Production
Leading an international Internal Services team to cover digital marketing and content production needs across Kalamazoo Outdoor Gourmet, Urban Bonfire, and Pleina Group brands: • Lead digital transformation initiatives, including digital advertising, marketing automation, and website development, to build a cohesive digital strategy across the organization. • Build a team of content producer...
Jan. 2024 -Present
Kalamazoo Outdoor GourmetSenior Director, Digital Marketing & Content Production
Chicago, Illinois, United States
Jul. 2019 -Jan. 2024
Kalamazoo Outdoor GourmetDirector of Digital Marketing
Chicago, ILLead company-wide digital transformation initiatives, with both B2B and B2C clientele: • Build and lead a growing team of experts to bring all digital marketing functions in-house with a cohesive digital strategy, improving performance and efficiency of digital advertising channels. • Led full website redesign/development, including connections to company ERP, CRM, and external advertising ch...