Led the marketing function for startup developing a B2B SaaS product in the non-profit education sector.
- A/B web design testing for product and program development.
- Analyzed results of user-data with product and sales team to ensure product market readiness and identify critical needs for launch. - Developed full-pipeline social media strategy and content creation.
- Collaborated with Pro...
Managed the West Coast Operations of a large-scale out of home advertising agency. Successfully managed the launch and completion of over 1000 out of home media campaigns. - Intricate cross-functional project management to route creative advertising campaigns from contract process through creative development and activation in an efficient and timely matter.
- Milestone monitoring for creativ...