Years of experience: 16

Customer Success ManagerAustraliaCopywritingEmail Marketing ManagerMarketingEditor

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Jovana's Career Path
Lifecycle Marketing ManagerApr. 2022 -
Present
NRMA Parks and ResortsLifecycle Marketing Manager
Gold CoastAs a Lifecycle Marketing Manager, I was responsible for setting guest lifecycle communication strategies, mapping out user journey across owned channels. My focus was also on effectively translating data analytics into clear insights and actionable recommendations to identify opportunities for segmentation and targeting. Part of my role was working with other marketing teams across the NRMA G...
Digital Marketing ManagerJun. 2021 -
Mar. 2022
BIOSOTA ORGANICS PTY LTDDigital Marketing Manager
Gold Coast— Develop and execute digital strategy, including website management and optimisation, email marketing, paid media channels, social media and SEO. — Analyse and report on digital performance, including optimisation of digital channels in response to data and trends. — Manage creative process for the brand's digital content.
Account DirectorOct. 2018 -
Jun. 2021
GuerrillaAccount Director
Burleigh Heads, Queensland, Australia— Drive strategic direction across customer experience and digital initiatives through collaboration with internal and external stakeholders. — Quality and process management of client accounts across the team to ensure the delivery of an outstanding customer experience. — Develop team’s skillset, provide guidance and support.

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