Years of experience: 22

MarketingDigital Ads ManagerMarketing DirectorAffiliate Marketing

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J.V.'s Career Path
Head of Performance MarketingJan. 2022 -
Dec. 2024
160over90Head of Performance Marketing
Beverly Hills, California, United States• Lead the performance marketing practice of the Digital Media Services Team. • Achieved sustained business growth through media optimizations informed by data-driven insights. • Designed performance data visualizations that inform strategic decisions that drive conversion volume.
Digital Marketing ConsultantJan. 2021 -
Present
PaperChase CorpDigital Marketing Consultant
Marina del Rey, California, United States• Fractional CMO and consultancy services for digital marketing media. • Manage P&L operations to maximize business growth and profitability. • Specialize in simultaneously maximizing conversion volume and marketing cost efficiency.
Vice President, Client StrategyJan. 2015 -
Dec. 2021
TapstoneVice President, Client Strategy
Santa Monica, California, United States• Lead client management, media analysis, and strategy to maximize business growth. • Collaborate with media and creative teams to maximize productivity. • Maximize profit and loss operations, enhancing profitability through strategic planning and analysis.