United States, WashingtonCurrently, develop and implement effective marketing strategies that drive growth, increase revenue, and establish a strong brand reputation in their respective markets.
I work closely with clients to understand their unique business goals, target audience, and competitive landscape, and then develop customized marketing plans that leverage the latest digital technologies and best practices. ...
Rosslyn, Virginia• Recruited to lead marketing for the highly- competitive Information Management and eDiscoverycompany.
• Established updated lead tracking and scoring processes for the marketing and 50+ nationwide salesteams. The new process allowed the robust company’s CLE program to accurately score, track, and properly distribute leads to create productive marketing campaigns. Results: 100% improvement i...
Washington D.C. Metro Area• Directed and managed digital marketing strategy and execution for the company's multi-million-dollar client portfolio and professional services areas.
• Instituted CRM capabilities, lead scoring best practices, and end-to-end marketing programs to develop and nurture client base. Increased lead generation by 200% over 12 months.
• Created and executed digital advertising programs for demand...