Years of experience: 21

Brand Marketing ManagerMarketingMarketing Analytics Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Gabriela's Career Path
Gerente de Inteligência de MercadoJul. 2023 -
Present
AfyaGerente de Inteligência de Mercado
São Paulo, Brazil- Responsible for lead, develop and manage the Market Intelligence & Insights team in Brazil. Support Afya strategy and execution leading a team. - Develop, manage, coordinate, and implement the area strategy and all the doctor/ consumer knowledge and research work for the company through a team that manages different research methodologies; macro trends, media consumption and measurement (di...
Head of Consumer, Shopper and Data & Analytics Insights for Latim AmericaAug. 2021 -
Apr. 2023
Kimberly-ClarkHead of Consumer, Shopper and Data & Analytics Insights for Latim America
São Paulo, Brazil- Responsible for lead, develop and manage the Consumer, Shopper Insights and Data & Analytics team in Latin America. Support brands strategy and executions leading a team of 11 resources. - Develop, manage, coordinate, and implement the area strategy and all the consumer knowledge and research work for region through a team that manages different research methodologies; macro trends, media c...
Senior LAO MRA Manager for BCC and BrazilMar. 2018 -
Aug. 2021
Kimberly-ClarkSenior LAO MRA Manager for BCC and Brazil
São Paulo Area, Brazil- Responsible for developing and manage the CSI team in Latin America for Baby and Child Care categories, as well as champion for Brazil, leading 2 managers, 1 based in Colombia and 1 based in Argentina.