Years of experience: 42
Sport FanStartup FounderMarketingC-level ExecutiveConsulting🏐 Sports
Trust Score
Exceptionally trusted; proven professional excellence.
Frank's Career Path
Jan. 2012 -Jan. 2024
Advertiser PerceptionsExecutive Vice President Marketing
Greater Boston AreaEXECUTIVE-LEVEL MARKETER Award-winning marketing / agency executive, entrepreneur, and advertising creative with more than 20 years of experience leading successful campaigns for both large firms and small start-ups. Expert in corporate mission development, positioning, brand development, market strategy, creative tactics, copywriting, direct marketing, Internet marketing, and efficient, prof...
Jan. 2006 -Dec. 2007
National Educational Travel CouncilMarketing Director (Contractor)
Led all marketing activities, including revised brand planning and market re-launch of company. Participated in new product development, product marketing, and customer service initiatives. Completed a new business / marketing plan for the company through primary and secondary research efforts. Created and executed a new marketing communications program including print and electronic advertis...
Jan. 2003 -Dec. 2006
Fresch & Holsum'sOwner
Food manufacturer and retailer of all-natural frozen meals. The company creates, develops, manufactures and sells their products through a company-owned retail store, via wholesale to area markets, and over the Internet. Accomplishments: • Developed the concept from brand promise to product development. Created store design and oversaw construction including adherence to all regulatory requir...