Years of experience: 12

United StatesCopywritingEmail Marketing ManagerCopywriterMarketingDigital Ads Manager

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Ashley's Career Path
Director of Growth MarketingMar. 2023 -
Present
Soar.comDirector of Growth Marketing
-Collaborate with executives, engineers, and product managers to align marketing strategies with AI product capabilities and business objectives. -Lead multi-channel growth marketing strategies that significantly increased brand awareness, lead generation, and user engagement for AI SaaS products. -Utilize data analysis and A/B testing to optimize campaigns, improving conversion rates and pro...
Social Media Marketing Strategist: Encore Strings, Innovative LearningNov. 2022 -
Present
Encore Strings, Innovative LearningSocial Media Marketing Strategist: Encore Strings, Innovative Learning
-Develop multi-channel growth marketing strategies, driving significant increases in user engagement and lead generation through data-driven insights. -Conduct market research and build key influencer partnerships to align marketing efforts with enterprise needs and product capabilities. -Lead and optimize paid advertising and email marketing campaigns, achieving higher conversion rates and R...
Admissions OfficerDec. 2019 -
Dec. 2020
William & MaryAdmissions Officer
Williamsburg, Virginia-Provided careful analysis and assessment of secondary school curricula (academic performance, standardized testing, essays, letters of recommendation, etc.). -Determined which students met educational standards at W&M and provide recommendation for admission.

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