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Years of experience: 11
Startup FounderMarketingBusiness OwnerC-level Executive🐦 DesignConsulting
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Daniel's Career Path
Nov. 2022 -Jul. 2024
NetendersCMO
Barcelona, Catalonia, SpainAs CMO at Netenders, I led the strategic direction for all marketing operations, managing a substantial budget to optimize performance across digital channels. I oversaw all paid advertising campaigns with a focus on data-driven insights to boost customer acquisition, reduce CPA and drive ROI. I managed and grew a cross-functional marketing team, developing and executing integrated campaigns ...
Jan. 2022 -Jan. 2023
NetendersCRM & Email Marketing Specialist
Barcelona, Cataluña, EspañaResponsible for the migration of a database of over 1M contacts to the Klaviyo Email Marketing Platform, whilst abiding by GDPR laws. After the successful migration of the database, I created a series of email flows in 22 different language and country segments. Duties also included sending regular email marketing campaigns, generating over 500,000€ in revenue per month.
Jan. 2017 -Jan. 2022
Murcia Services Marketing Manager
Murcia Area, SpainAt Murcia Services, I provided a full spectrum digital marketing service, from web development, to management of both on-site and off-site marketing campaigns. This included a total web overhaul, improved brand awareness, social media and SEA campaigns, as well as on/off site SEO, photography, and videography. The end result was a 400% reduction in CPA and a 250% increase in revenue.