Years of experience: 13

Campaign ManagementStrategic MarketingHubspotDigital MarketingTeam LeadershipEmail Marketing Manager

Trust Score

Exceptionally trusted; proven professional excellence.

80%
Amanda's Career Path
Vice President MarketingJan. 2022 -
Sep. 2024
EllipticVice President Marketing
Atlanta Metropolitan Area★Lead global marketing strategy to drive brand awareness, demand generation, and revenue growth in the crypto compliance and risk intelligence space. Built and scaled the marketing function, increasing the marketing-sourced pipeline by 2.5X through data-driven campaigns, strategic partnerships, and targeted messaging.★ ➤Developed and executed go-to-market strategies, aligning with sales and p...
Vice President, MarketingJan. 2019 -
Jan. 2021
PatientcoVice President, Marketing
Atlanta Metropolitan Area★ Established exceptional brand presence, lead generation support and increased brand Share of Voice by 42%, resulting in a successful exit in 2021 with a company valuation of more than $450M, having been acquired by a larger healthcare organization (Waystar). ★ ➤ Designed and built marketing plan—including data analysis—to support 3x pipeline growth, successfully rolling out a plan to Board ...
Head of Global Demand Generation & CampaignsJan. 2016 -
Jan. 2019
PindropHead of Global Demand Generation & Campaigns
Atlanta Metropolitan Area★ Influenced 85% of pipeline, equating to more than $60M, and vastly improved the connection between sales and marketing, tightening alignment, improving automation, and increasing lead and opportunity creation threefold. ★ ➤ Established and developed successful targeted campaign strategy—over 12-18 months—by partnering with the sales reps and implementing product marketing and field marketin...

Amanda's Posts

  • How I can help you

    Develop campaigns, execute ABM plays, and conduct funnel audits to enhance pipeline and reduce CAC. Create events and demand strategies. Unique strengths include extensive scale-up experience, scrappy and data-driven approach, campaign excellence, and ROI-focused attribution.

  • People I am looking for

    Seeking partnerships with startups needing marketing strategy guidance, demand and brand recommendations, or ABM program outlines. Ideal clients are eager for strategic direction and growth.

  • Experience & Cases

    Tripled qualified leads, with 70% conversion to pipeline in blockchain analytics. Led global strategies in healthcare payments, resulting in acquisition. Scaled ABM programs at startups, boosting enterprise engagement. Worked with Elliptic, Patientco, Pindrop, and more.

  • How to contact

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