Years of experience: 10
AssistantAdministrative AssistantCommunity ManagerOffice AdministratorCopywritingCopywriter
Trust Score
Exceptionally trusted; proven professional excellence.
Carolina's Career Path
Jan. 2022 -Present
ABOUT YOUSenior Project Development Manager
Hamburg, Germany- Strategic and operational management of central key projects in the content area to shape the future of ABOUT YOU.
- AI integrations for operational and strategic processes (project release soon).
- Independent planning and implementation of individual Hero Projects such as Digital Fashion/NFTs like Hypewear (German Design Award (1x Gold), Annual Multimedia Award (1x Gold), Lovie Awards (1x...
Mar. 2020 -Dec. 2021
L'OréalSenior Digital Project Manager
Geneva, Switzerland- Roll out of new websites for Garnier and L'Oréal Paris
- Implement new services such as Virtual Try On
- Develop and manage online brand and product campaigns in terms of budgeting, content, planning and execution
- Ensure cross-media efficiency between digital, social and tv campaigns
- Ensure consistent exposure on e-retailer websites (both ongoing content and for campaigns)
- Develop and...
Jul. 2018 -Feb. 2020
Kempinski HotelsDigital Strategy and Distribution Manager
Geneva Area, Switzerland- Develop new OTA partner opportunities - Providing regional E-Commerce trainings
- Implementation of User Feedback Systems on website
- Website, Social Media and Display maintenance as Cluster Manager for 3 additional properties
- Prospecting of advertising partners - Planning, design and execution of Display/PPC/RTB campaigns
- Data analytics / monitoring KPI performance via Google Analytic...